Handling Agency Acquisitions With

Our team has over 80 years experience in the Insurance Industry and we are ready to put our experience to work for you! We bring extensive agency acquisition experience and professionalism to ensure that your agency transition is stress free for you, your staff and your customers. We would love to welcome your agency to our family!

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At MarketPlace 4 Insurance, we understand that your agency is a huge part of your legacy and your community!


Selecting the right partner to perpetuate your legacy is a tremendous decision and can be in- credibly stressful. Our goal is to make that decision easier and to remove the stress of the unknown.


Throughout the acquisition and perpetuation process, we simply treat you the way that we would want and expect to be treated. When considering the perpetuation of your agency, let us provide you with our suite of solutions.


Our team has over 80 years of experience in the Insurance Industry and we are ready to put our experience to work for you!

Get in touch with us to set up a consultation, or use the contact form at the bottom of this page to inquire whether our solutions are right for you.

Our acquisitions process is simple, transparent, flexible and focused on YOU!


Our process begins with introducing you to our leadership team to ensure that we are a mutual fit. All agencies will not be a fit for us and we will not be a fit for all agencies. We take time to walk each owner through our organization structure, our locations, and how we operate. We want to get to know you, your family, your agency’s legacy and your perpetuation goals!

Your Legacy & Story

We then listen to your story, your legacy, and what you would like to accomplish through this process. Once we become comfortable with your goals and you become comfortable with us and our goals we move into an initial valuation of your agency.

Making an Offer

Our goal is to provide you with an initial offer for your agency within 10 business days. If we come to terms, we provide you with documentation of our financial backing and the next steps for moving into the due diligence phase.

Our experience tells us we will not be successful with every opportunity. However, we have found that every seller walks away with a better understanding of their organization and the internal drivers of their valuation. We hope with our flexibility on solutions for successions and our methodical approach, every agency owner we engage with walks away with more than what they brought.

Our History & Getting Started

Our History

Our story began when (Financial Officer) Jerad Kirk and (Acquisitions Officer) Adam Herring partnered with (Sales Officer) John Smith to launch their foundation agencies in Mississippi and Alabama.  John was a 2nd generation legacy agent with a large national carrier and with the support of his agency, MarketPlace 4 Insurance was born.  Since our inception, we have rapidly grown into a multi state, multi agency operation and we remain firmly rooted in our founding principles and caring for our customers and teams.  We have over 20 years experience in agency acquisitions and perpetuation solutions and we have helped many agency owners find the right solution for them.  MarketPlace 4 Insurance offers a complete range of protection for all of your personal, business, life, health and financial needs. From agency acquisitions to insurance, we value relationships and want to get to know you and your family on a personal level to ensure that we are truly meeting your needs.

We welcome partnerships with insurance agencies who align with our goals and values and have a desire to take their companies to a new level of growth and excellence. Let our mutual journey begin and become part of our family!

Let's Get Started

We at Market Place 4 Insurance know that your agency is important to you, your family, your staff, and your community!  Choosing the right successor to continue your life’s work and your legacy is a choice not to be taken lightly.  We welcome the opportunity for you to meet with our leadership team to hear our story and decide if we are the right fit for you.  During our consultation, we walk you through our valuation process, our solutions, and what to expect throughout our journey.  The decision to perpetuate your life’s work is one of the biggest decisions you will make and we would be honored to take that journey with you!

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makes you feel like family...

In 2017 my company, Meeks Insurance Agency LLC formed a partnership with The John Smith Agency (Marketplace 4 Insurance) and began selling Nationwide Insurance products to our customers.  This relationship afforded my agency additional contracts and outlets for selling commercial and personal lines business.  Partnering with Marketplace 4 Insurance afforded me the ability to offer our customers several A-rated insurance companies that had competitive rates in our market.  As an independent agency, access to additional markets and competitive pricing was critical to the success of my business.  In 2021 we finalized a deal to have Marketplace 4 Insurance buy my agency, and I joined the Marketplace 4 insurance team as a commercial account manager.  In August of 2021, I closed my office location in Eupora, MS and moved into the existing Marketplace 4 insurance office in Starkville, MS.  This decision made me feel part of a TEAM and provided me with resources and the opportunities to grow.  Our transition has been smooth, and our customers are adjusting well.  Marketplace 4 Insurance is a growing agency with enhanced technology and they truly cares about their team and customers.  I am so glad I joined a bigger team to not only service my customer’s, but to be a part of a company that makes you feel like family.

Valerie Turner, Agency Client

agency is doing great and that is a win for all...

In 2020, my partners and I decided we had reached a crossroads with our company, the Lacy West-Thomas Insurance Agency.  We either needed to sell or have a strategic growth plan in place.  We decided to sell and had several larger groups reach out regarding purchasing our agency.  Every group had a different idea on how to purchase the agency and the way the staff, customers and the growth would be handled.  In 2021, we decided after several meetings, that the best fit for the sale of our agency would be the KPH Group, later known as Market Place 4 Insurance.  They not only talked the talk, they did indeed walk the walk.  We feel like we left our staff with solid and continued employment and with an employer that also cared about them as people.   We left our customers with a group that would continue the hometown service but because of their relationships with more markets they have the ability to better meet their needs.  In fact, they have already instrumented a more updated Agency Management System to improve the flow of the agency.  Selling the agency was a painful and tough decision, but after a year with the new ownership the agency is doing great and that is a win for all!

Arthur A. Robbins, III

Managing Partner

Our Consultative Approach Means More Knowledge And Less Aggravation

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  • We Learn

    By asking questions, and listening to your concerns.

  • We Share

    Our consultative process and recommendations.

  • We Implement

    Once everyone is comfortable, we'll put our plan into action.

Get Started With MarketPlace 4 Insurance

Get in touch with us to set up a consultation

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